Spare parts are life savers for your customers and the life blood of your business. Here are a few tips for creating a great parts catalog.

Organizing Your Products

There are a lot of ways for you to do this depending on what industry your parts catalog is catering to. In some cases, you might want to use categories such as “big sellers” for items that move out the door on a consistent basis and that don't requite a lot of selling. For these, all you really want to do is to make them easy to find. If there are accessories that go along with these items, you may want to include them (and/or blurbs about them) on the same page to increase the sales of those items. If there are items that you want to feature or introduce, you can give them prominent sections and pages as you see fit. While you are putting together a catalog is also a great time to take a good hard look at what has been selling and what is not and will not for whatever reason and get rid of that dead wood. You can put those items in a special clearance section.